Phase 3: Partner Execution

Overview

Phase 3 transitions from logic design into partner execution. This phase details how partners are selected, sorted, onboarded, placed, tracked, and measured.

Phase 3 Scope

• Partner Process & Plan: High-level process design.
• Existing Partner Strategy: Action plan for existing 60-80 partners.
• Affiliate Sheet Sorting: Outreach priority and sorting setups.
• Partner Onboarding Flow: Intake questions and flow.
• Partner Placement: Distribution across OS, Mighty, events, etc.
• Partner Onboarding to Placement Process: End-to-end partner onboarding and placement funnel.
• What Needs to Be Tracked Now: Minimum tracking layer for partners now.
• Partner KPIs & Performance Measurement: KPIs for activity, placement, relevance, engagement, and revenue.
• Eprenz Partner Curation & Decision Guides: Standard format and guidelines for curated partner guides.