Phase 3: Partner Execution
Overview
Phase 3 transitions from logic design into partner execution. This phase details how partners are selected, sorted, onboarded, placed, tracked, and measured.
Phase 3 Scope
- Partner Process & Plan: High-level process design.
- Existing Partner Strategy: Action plan for existing 60-80 partners.
- Sorting Logic: Criteria for sorting partners by founder problem, stage, and relevance.
- Knowledge Layer Integration: Guidelines for mapping sheet problems to the knowledge layer.
- Affiliate Sheet Update: Structure of the sheet for sorting and outreach priority.
- Onboarding Flow: Step-by-step onboarding and standard intake questions.
- Placement & Distribution: Partner exposure points (OS, Mighty, Events, Social, GFIS, etc.).
- End-to-End Funnel: Flow diagram and rules from onboarding to placement.
- Active Tracking: Key fields and metrics to track immediately.
- KPIs: Success metrics for activity, placement, relevance, and performance.
- Future SOPs & Workflows: Standard operating procedures to build out next.