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Things to Remember

1. Update the affiliate sheet around problems

The affiliate sheet should not stay organized only by company or category.

It needs problem mapping.

Each partner should be tagged with:

  • founder problem solved
  • stage fit
  • partner category
  • affiliate status
  • tracking method
  • onboarding status
  • OS readiness

Example:

Partner Problem solved Stage Category Status
Stripe I need to accept payments Start, Grow Payments To verify
Wix I need a website Start, Grow Website To verify
Gusto I need payroll Grow, Profit HR, Payroll To verify

2. Partners should be problem-first

Partners should not appear as a directory.

They should appear because the founder has a problem.

Founder problem:

I need a website.

Possible response:

  • knowledge guide
  • checklist
  • tool comparison
  • Wix, WordPress, hosting, domain partners

3. The partner list is not complete enough yet

The concept is right, but the current problem list needs more structure.

Banking was hard to find in the mapped list, which shows the taxonomy is not complete enough yet.

4. Do not assume founders know the real problem

Many founders know the symptom, not the root problem.

So the system should not only ask:

Do you need a website?

It should ask diagnostic questions like:

Do you have an online presence?

One answer should help infer several likely needs.

5. Use semi-personalization first

Deep personalization needs more data.

For now, use:

  • stage
  • revenue
  • role
  • biggest challenge
  • support interest
  • business description
  • cost of problem
  • past spend

This creates a useful first route without asking too many questions.

6. The OS connects existing pieces

The OS does not replace the survey, Mighty Network, content, partners, or events.

It connects them into a coordinated system.

The survey becomes the input.

The OS becomes the decision engine.

7. Knowledge comes before partner placement

Knowledge solves the problem.

Partners provide the tools, platforms, services, or infrastructure needed to act.

8. Events can activate the knowledge layer

Events are not separate from the knowledge layer.

They can turn a knowledge topic into action through workshops, roundtables, office hours, or partner-led sessions.

9. John and Diksha need a clear process

Before more partner onboarding happens, they need clear instructions.

Especially:

  • correct company name
  • correct company location
  • correct website
  • correct email
  • what to do after approval
  • where to store links and agreements
  • how to track status

10. Process comes after understanding

Phase 1 is understanding.

Do not build the full process until the routing logic, problem taxonomy, partner logic, and knowledge relationship are clearer.

11. Country impacts recommendations

Partner recommendations should account for country and service availability.

Current survey signal shows priority markets:

  • USA, 118 people
  • India, 76 people
  • Pakistan, 29 people
  • UK, 17 people
  • Canada, 13 people

Initial priority likely:

  1. USA
  2. India
  3. UK
  4. Canada
  5. Pakistan

USA and Canada may share many service providers.

India should be treated as a major priority because it is the second largest market and the team has strong local knowledge.

Some global SaaS tools may support many countries, but banking, lending, legal, compliance, tax, payroll, and formation partners are country sensitive.

Each partner should include a Supported Countries field.

Country-related fields to consider:

  • supported countries
  • primary market
  • compliance limits
  • data privacy requirements
  • terms by region
  • language support
  • currency support
  • payout availability
  • entity formation availability

Privacy and compliance also vary by region.

Example:

Europe requires stronger data control expectations, including user data deletion rights.

Country should become part of partner matching, not only user profile data.